Monday, 4 February 2013

Tutorial #1 - Research

Where to go from here - things to research:

- questionnaire and questionnaire methods

- existing research on the power of advertising/media effects

*scientific ideas and psychological ideas within advertising

- Jeremy Deller Battle of Orgreave --> videos edited a certain way give out a certain message

- other examples of media manipulation

- examples of effective and non effective adverts.

- adverts that have been banned or censored

- history of tv/visual advertising






***hopefully this research will give us clues to the kind of information we want to put in our questionnaire***

(Questionnaire is designed to give us data on how the public feel about the power of adverts.)

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